KALOS
Website Performance and development
Launch & Optimization: Successfully launched a no-code website on Hostinger, ensuring it's fully optimized for mobile and desktop, with clear CTAs and basic SEO optimization (site speed, meta tags, etc.).
Initial Traffic Growth: Achieved 10-15% growth in traffic over 3 months, driven by organic efforts (SEO, on-page content optimization) and referral traffic from social media campaigns.
E-commerce & Customer Experience (Early Stage)
E-Commerce Store Setup: Built a fully functional e-commerce website on Hostinger within 3 weeks, integrating product pages, payment gateways, and order management features for a smooth customer experience.
Simplified Checkout Process: Focused on streamlining the checkout experience to ensure low friction for the 100 daily visitors, which contributed to a 10-15% increase in conversion rate over 2 months.
Feedback Collection: Started gathering user feedback through simple surveys and social media polls, leading to actionable insights that helped tweak product offerings and the user interface based on early-stage customer insights.
Social Media (Instagram Marketing)
Product Photography & UGC Content
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Content Engagement: Built and published a consistent content calendar, leading to an increase in Instagram engagement by 5-10% (likes, comments, shares) through organic posts.
Instagram Ads Campaigns: Ran targeted Instagram ads to drive initial sales and leads, with a goal of 1-2% CTRand creating at least 3-5 conversions from ads by the end of the period.
Product Shoots & Visual Content: Conducted 2-3 professional product shoots, creating high-quality images for the website and social media, improving visual appeal and engagement.
User-Generated Content & Micro-Influencer Campaigns: Collaborated with 3-5 micro-influencers for authentic UGC, boosting brand credibility and driving 5-10% increase in engagement and conversions.